" What is a smile but a few facial muscles pushing the edges of the lips upwards? Yet this simple act, even if forced, transforms the entire face and changes the way a person is viewed. It is universal; overcoming religion, ethnicity, class, gender and language. The '...so I asked them to smile' project was conceived to document this transformation clearly, and without pretension.
It does not wish to tell viewers if they should or should not smile nor overtly make 'profound' statements. Rather this simple and insightful project speaks through the images. It allows viewers to spend time with the portraits and notice their own reaction and thoughts."
Source: Facebook So I asked them to smile